Darby founded customer software consultancy Matched Pattern in 2017 but had become exhausted by the hamster wheel of constantly chasing new business to keep his consultants busy.
As a project-based consultancy, Darby’s exit options were limited so he decided to swap his equity in Matched Pattern for shares in Matched Pattern, a company with a desperate need for software engineers.
In this episode, you’ll learn:
- When it makes sense to accept equity instead of cash
- The hardest part of running a service business
- The best tip Darby received before even starting his business