Capitalizing on the Shift From Bricks to Clicks

Capitalizing on the shift from bricks to clicks

Capitalizing on the Shift From Bricks to Clicks

“Chad Rubin started Skubana, an ecommerce business, in 2006 and sold it in 2021 to 3PL Central for a large multiple of annual recurring revenue (ARR),” shares Sam Thompson a Minneapolis M&A advisor and the president of M&A firm Transitions In Business. “This episode includes methods Rubin used to hire talent and how he stimulated interest from potential buyers.”

In 2006, Chad Rubin created Skubana, a tool specifically designed to streamline the operations of his e-commerce store across diverse channels. Sensing the software’s potential, Rubin decided to offer Skubana to other online store owners.

The platform rapidly resonated with e-commerce entrepreneurs, accumulating $5 million in annual recurring revenue by 2021. The company’s success drew the interest of prospective buyers, eventually culminating in an irresistible offer from 3PL Central, a premier provider of warehouse management software. In this episode, you’ll learn how to:

  • Build your moat in a competitive industry.
  • Raise money using a convertible note.
  • Attract high-quality investors using Rubin’s innovative method.
  • Avoid hiring mistakes that could derail the growth of your company.
  • Hire great employees using Rubin’s assessment test.
  • Stimulate interest from potential buyers with an intriguing outreach strategy.
  • Find meaning in your life after you’ve sold your business.

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